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Trends Analysis

How to analyze search trends and popularity patterns

This guide shows you how to use RivalSearchMCP to analyze Google Trends data, understand what's popular, and track interest over time.

Instead of guessing what's popular, you can: - See how interest in topics changes over time - Compare different keywords and topics - Understand geographic popularity patterns - Track seasonal trends and spikes - Get data for market research and content strategy

Check Topic Popularity

Ask your AI: "Show me how popular 'electric vehicles' have been over the past 2 years"

What happens: - Gets Google Trends data for the past 2 years - Shows interest levels over time - Identifies peak periods and trends - Provides insights about popularity patterns

Compare Keywords

Ask your AI: "Compare the popularity of 'Python programming' vs 'JavaScript programming'"

What happens: - Gets trends data for both keywords - Shows side-by-side comparison - Identifies which is more popular - Shows relative interest over time

Geographic Interest

Ask your AI: "Where is 'soccer' most popular globally? Show me the top 10 countries"

What happens: - Gets worldwide interest data - Ranks countries by popularity - Shows interest levels by region - Provides geographic insights

Time-Based Analysis

  • Past week - Recent spikes and changes
  • Past month - Short-term trends
  • Past year - Seasonal patterns
  • Past 5 years - Long-term trends

Geographic Analysis

  • Worldwide - Global popularity
  • By country - National interest
  • By region - Regional patterns
  • By city - Local interest

Ask your AI: "What topics are related to 'artificial intelligence' and how popular are they?"

What happens: - Finds related search terms - Shows popularity of each term - Identifies emerging topics - Provides topic discovery

Interest Over Time

  • Daily trends - Day-to-day changes
  • Weekly patterns - Weekly cycles
  • Monthly trends - Monthly patterns
  • Yearly cycles - Annual trends

Geographic Distribution

  • Country rankings - Most interested countries
  • Regional patterns - Continental trends
  • City-level data - Local interest
  • Cultural differences - Regional preferences
  • Rising searches - Growing in popularity
  • Top searches - Most popular related terms
  • Breakout searches - Suddenly popular terms
  • Topic clusters - Related search groups

Search Categories

  • Web search - General web searches
  • Image search - Image search trends
  • News search - News search patterns
  • Shopping search - Product search trends

Be Specific About Timeframes

❌ Vague: "Show me trends for AI" ✅ Specific: "Show me AI trends from January 2023 to December 2024"

❌ Unrelated: "Compare 'AI' and 'pizza'" ✅ Related: "Compare 'artificial intelligence' and 'machine learning'"

Request Geographic Context

❌ No location: "Where is this popular?" ✅ Specific: "Show me the top 5 countries where 'renewable energy' is most popular"

Ask for Insights

❌ Basic: "Show me the data" ✅ Analytical: "Analyze these trends and tell me what caused the spike in March"

Market Research

  • "Track interest in 'electric cars' over the past year"
  • "Compare 'iPhone' vs 'Samsung' search popularity"
  • "Analyze 'cryptocurrency' trends for investment insights"

Content Strategy

  • "Find trending topics in 'digital marketing'"
  • "See what's popular in 'cooking' this month"
  • "Track 'fitness' trends for content planning"

Business Intelligence

  • "Monitor competitor brand search trends"
  • "Track industry keyword popularity"
  • "Analyze seasonal business trends"

Academic Research

  • "Study 'climate change' search patterns over time"
  • "Compare 'Python' vs 'R' programming popularity"
  • "Analyze 'renewable energy' global interest"

Example 1: Market Research

You ask: "Analyze 'electric vehicle' trends over the past 3 years and identify key growth periods"

Your AI will: 1. Get 3-year trends data 2. Identify growth spikes and patterns 3. Analyze seasonal trends 4. Provide insights about market growth

Example 2: Content Planning

You ask: "What are the top trending topics in 'technology' this month?"

Your AI will: 1. Get current month trends 2. Identify rising topics 3. Show popularity rankings 4. Suggest content opportunities

Example 3: Geographic Analysis

You ask: "Where is 'sustainable fashion' most popular globally and what does this tell us?"

Your AI will: 1. Get worldwide interest data 2. Rank countries by popularity 3. Analyze regional patterns 4. Provide cultural insights

Pro Tips

Combine with Other Tools

  • Trends + Search: "Check trends for 'AI' and then search for the latest news"
  • Trends + Research: "Analyze trends and research the most popular topics"
  • Trends + Analysis: "Get trends data and analyze what's driving popularity"

Use for Planning

  • Content creation - Write about trending topics
  • Product development - Focus on popular features
  • Marketing campaigns - Target trending keywords
  • Business strategy - Enter growing markets

Track Competitors

  • Brand monitoring - Track competitor popularity
  • Market analysis - Understand industry trends
  • Opportunity identification - Find growing niches

Troubleshooting

  • Try different keywords
  • Use more specific terms
  • Check if the topic is too niche
  • Try broader categories

"Data seems outdated"

  • Specify recent timeframes
  • Use "past week" or "past month"
  • Check for real-time updates

"Too much data"

  • Focus on specific timeframes
  • Request summaries instead of raw data
  • Ask for key insights only

Next Steps

Ready to analyze trends? Ask your AI assistant to check what's popular in any topic!